THE HEAD FAKE

If you play or watch basketball you'll know about the Head Fake. Michael Jordan used it quite often and quite well to mislead his opponents into thinking he was going to pass the ball in a certain direction when he was going in another direction. It looks something like this: you bounce the ball along and follow your team mate on your right looking intently as if you are going to give him the ball the moment the opportunity it arises but meanwhile there is another teammate who is somewhere to your left and behind an opponent. You've seen this guy on the left out of the corner of your eye and as soon as the guy on the right is free and everyone watching expects you to pass the ball to the guy on the right who you've intently focused on all along, you suddenly throw the ball with such force and speed, to the guy on your left. Everybody goes with the guy on the right and your team mate on the left is free to make magic happen.

In the practice of law, the Head Fake works pretty much the same but you usually find it where courage is wanting or heads may be required to roll and especially when you have to put your money where your mouth is.
For example, everyone apparently believes in speaking, sharing ideas and writing articles as part of legal work at the seminar or management meeting but the moment time is tight these activities are dumped or some guy wangles a presentation at a state government meeting and uses that as cover.
The Head Fake is, I agree with what you are saying but I most definitely will not allow my behaviour or actions to show this. I will just wait until I see where the wind is blowing or if there are immediate benefits in any form and most especially if I can get away with professing good intentions.

The moral of this story is that you get what you measure and pay attention to NOT what you talk about or verbally agree to.
You are going back to check if what you agreed to is being put in play and what the current state of progress is and finally what corrections you need to make.
Another word for all of this is accountability.