Here are some things clients expect from you and reconsider your approach.
1. We want you to think through our business problems and offer us advice that is specific to us.
2. We want you to lead our thinking and offer us advice for our business that will be valid 5 years out.
3. We want you to be actually useful to us not just coming to collect our legal business.
4. We want you to understand us and our business: send your people here, participate in our meetings, give us your ideas on new information in our line of work, initiate projects that will enhance our competitive position.
The summary of all the above is: spend seriously on understanding the clients' business and industry and have belly to belly contact with her and her business
No comments:
Post a Comment