But here is the snag, traditionally only product businesses and research intensive industries like medicine, science, engineering tend to use it because if they do not they will literally die out.
Another snag is that taking out money to invest for the future is just too much. It requires a particular way of looking at the work that you do and seeing it as more.
For example, Boeing the aircraft maker and Merck the medicine maker spend $1 Billion dollars to design the Dreamliner and $1 Billion dollars to produce Viagra. These sums of money are not a special investment, they are a regular part of doing business like spending $200 million to design a jet engine. These industries aerospace and medicine have well developed pipelines of drugs, medical procedures and flying experiences lined up for years to come for the consumer.
Now legal has traditionally not done anything remotely along these lines and it really should. This is one way to create the future and to think wider about the role of legal as a business, in society and in relation to other businesses.
The feeling you get from bringing something new into existence the effort you put into it and the rewards you get all urge you to set up R & D for your law firm
First, understand that a lot of your own R & D will mean thinking. Actual thinking, examining the way things are, the impossible to change aspects of the biz, the approaches you use to tackle them problems.
Then understand that you will have the very strong urge to rationalize not changing current direction. This will be the biggest obstacle to coming up with a neat way of cracking your 'cold fusion'. Don't underestimate the ability of your rationalizations to stop you in your tracks. Really, don't.
You can also look at how other jurisdictions are practicing the law for what ever you can adapt. This is called boundarylessness, getting good ideas from everywhere. Look at other service businesses like the hotels, financial services and adapt.
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